Privacy Policy

This Privacy Policy applies to personal data collected, used, and stored by Ardent Blockchain Development LLC and its affiliated companies, hereinafter “MSQ”.

MSQ takes your privacy very seriously. We do everything we can to convey the information on our Platform with the greatest possible accuracy. This Privacy Policy explains the types of personal data we collect from and about you and how we use, disclose and protect that data as well as your ability to control certain uses of it.

MSQ Services

This Privacy Policy is applicable to MSQ’s services (hereinafter the “Services”) consisting of:

MSQ online and in-person Events
The Event website and any relating subdomains
MSQ social media channels/pages and blogs
MSQ Platform and any related subdomains
MSQ Spaces

Tracking Technologies and Cookies

We use Cookies and similar tracking technologies to track the activity on MSQ.io and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze MSQ.io.

You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to use some parts of MSQ. To view how MSQ uses cookies please refer to our Cookies Policy.

What is Personal Data?

Personal data means any information relating to an identified or identifiable natural person. This includes, for example, your name, telephone number, address, and email address.

What Personal Data Do We Collect?

We collect personal data about you from a variety of sources, such as:

Information we collect directly from you: This is the personal data you provide us when using our Services. For example when you sign up to receive a newsletter, register to attend an Event, or when you make inquiries about advertising with MSQ. This type of information may include your name, email address, user name, telephone number, date of birth, and other content you submit to our Services, and any other information you provide voluntarily to us. The profile information that you choose to provide to MSQ (or third-party networking application you’ve opted into during the Event) might be accessible to other attendees of the Event, subject to your settings.
Information we collect from your use of our Platform: We may use cookies and similar technologies to collect information when you visit our Platform, use our online services and interact with our online advertisements. This type of information may include your type of browser or device, details of the web pages you have viewed, links you clicked on, your IP address, sites clicked on before coming to our websites, and any other information you choose to share when using the social share features on MSQ.io
Information we collect from other sources: We may collect information from other sources if you have given permission for that information to be shared. For example information from your social media accounts, public databases and marketing companies. This type of information may include your name, postal address, telephone number, email address, household information, consumer and market research data, purchase behaviour and preferences, and information about your lifestyle such as your hobbies and interests. The aforementioned processing of personal data may also be based on legitimate interests of MSQ.

For Which Purposes Do We Use Your Personal Data?

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

Where we need to perform the Terms and Services and provide you with the required Service or information.
Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
Where we need to comply with a legal obligation.
Where you have consented to the processing which consent may be revoked at any time.
Where you have made the information manifestly public.
Where necessary in the public interest.
Where necessary to protect your vital interest.

The following purposes are examples of how we may use the personal data we collect:

Provide access to networking applications, facilitate information sharing with other attendees and partners with your consent and provide you with relevant connections and content during the Event;
Determine the popularity of certain sessions and content during an Event;
Provide you with Services that you request from us;
Communicate regularly with you to inform you about service updates, content, special offers, and advertisements that may be of interest to you;
Contact you if this is required to perform our Services;
Inform you about changes in our Services and our Platform;
Send you an invoice for our Services;
Resolve consumer issues and issues with our Services;
Improve your customer experience on our websites and Platform;
Do research and analysis to maintain, protect, develop and improve our networks and Services;
Deliver customized content or advertising such as personalised offers for products and services that may be of interest to you;
Connect you with other attendees and MSQ’s partners during the Event; Participate in our online communities, including our social media channel/pages and blogs;
Store your preferences for future interactions and communications from us;
Create external marketing & analytics reports;
Market our Services and use and distribute footage and photographs in order to highlight your participation in our Services and for other legitimate business purposes;
Prevent illegal activities, suspected fraud and potential threats to our network; and
Analyze the characteristics of our customers at an aggregated level and customer utilization of our Services in order to understand customer and market needs, to improve our existing Services, to design new Services, and for business development.

Will We Share Your Personal Data With Other Parties?

We may disclose your personal data to third parties if needed to provide the Services, which third parties will process your personal data in conformance with this Privacy Policy.

We may also disclose your personal data:

To our affiliates or subsidiaries.
If we are legally entitled or required to do so (for example, if required to do so by legal proceedings or for the purposes of detection and prevention of fraud and other crime or as part of a security audit).
When we believe in good faith that disclosure is necessary to protect our rights, protect your safety, or the safety of others.
If we sell a business or part of a business to another company then the transfer of ownership could include the transfer of your personal data directly related to that business to the purchasing company. We would require the buyer to treat your personal information in accordance with this Privacy Policy.
To any third party in order to fulfil the agreement between you and MSQ.
To any other third party (for example speakers, sponsoring companies, and other attendees at the Event) with your prior permission to do so.

Your personal data may be transferred, stored and processed in the U.S. or any other country in which MSQ (or its affiliates, subcontractors or agents) maintain facilities. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and applicable data protection law and legislation.

Special Information for Parents

We understand the importance of protecting children’s privacy and do not intend for our Platform to be used by anyone under the age of 16. If you are under 16 years old and you wish to use our Platform in any way which requires you to submit your personal data, please get your parent or legal guardian to do so on your behalf.

If you are a parent or legal guardian and believe we may have collected personal data about a child, please contact us as described in this Privacy Policy.

You can sign up to receive our newsletter via the Platform. If you do not wish to receive the newsletter any longer, you can use the unsubscribe link in every newsletter.

How Do We Protect the Personal Data?

The collection, use and disclosure of personal data collected through the Platform is safeguarded by technological and organisational security measures with the objective to protect the personal data against loss, misuse and unauthorised access, alteration, disclosure or destruction. These measures are continually improved in line with technological developments.

We will not retain your personal data for a period longer than necessary to fulfill the purposes for which it was collected for unless we have to keep it for legitimate business, tax or legal purposes.

Your Privacy Rights

You are entitled to know whether we hold personal data about you and, if we do, to have a copy of that information. Furthermore, you have the right to data portability and you can request us to correct, update or delete your personal data in our records and/or inform us about any misuse of your personal data.

Links To Other Websites

Our Platform may contain links to other websites. Please note that we are not responsible for the privacy practices of other websites. This Privacy Policy applies solely to personal data collected, used and restored in connection with the use of our Platform.

Changes of the Privacy Policy

This Privacy Policy may be changed from time to time. If we make any substantial changes to this Privacy Policy and the way we use your personal data, we will provide appropriate notice to you. Please check our Privacy Policy frequently to stay informed about how we use your personal data. The new Privacy Policy will be effective immediately upon posting. By continuing to access our websites or to make use of Services, you agree to be bound by the revised Privacy Policy.

This Privacy Policy was last updated on June 20, 2022.

How Can You Contact Us?

If you have any questions regarding this Privacy Policy or your privacy, you can contact us at: [email protected].

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